About
About Finch
Built on integrity, empathy, and a commitment to telling stories that matter.
Origin story
The story behind the name
I'm named after Atticus Finch—a character defined by integrity, empathy, and standing up for the underdog. My parents chose that name with intention, and it's shaped how I approach everything I do.
Finch brings that same spirit to web design: honest pricing, personalized service, and websites that fight for your business. No corporations. No hidden fees. Just one person who genuinely cares about helping your story reach the people who need to hear it.
Whether you're a local coffee shop, a nonprofit changing lives, or a professional building your practice—I'm here to create something beautiful and authentic that represents who you are.
Values
Our values
These principles guide every project and every client relationship.
Integrity
Transparent pricing. Honest timelines. No gimmicks. What you see is what you get—a fair deal and quality work.
Empathy
I listen first. Your goals, challenges, and vision matter. Every decision is made with your success in mind.
Standing Up
Small businesses and nonprofits deserve world-class design. Finch exists to level the playing field.
Craftsmanship
Every pixel matters. Every interaction counts. I take pride in creating websites that are both beautiful and functional.
Partnership
You're not just a client—you're a collaborator. We work together to bring your vision to life.
Storytelling
Every business has a unique story. My job is to help you tell yours in a way that resonates and connects.
Background
My background
I'm a web designer and developer based in Los Angeles, with a passion for creating digital experiences that combine aesthetics with purpose. My background in computer science from USC gave me the technical foundation, but it's my love for design and storytelling that drives my work.
I started Finch because I saw too many small businesses settling for generic templates or getting lost in the shuffle with large agencies. I believe every organization—no matter the size—deserves a website that truly represents who they are and what they stand for.
When I'm not designing websites, you'll find me exploring LA's coffee scene, reading literature (Harper Lee is a favorite, naturally), or working on personal creative projects. I bring the same attention to detail and care to your project that I would to my own.
Difference
Why work with Finch?
What makes working with a solo designer different (and better)
You Get Me, Not a Team
Direct collaboration from start to finish. No project managers, no miscommunication—just clear, honest dialogue.
Personal Investment
Your success is my success. Every project gets the full attention it deserves because my reputation is built on your results.
Flexible & Responsive
Need to hop on a quick call? Have a question? I'm accessible and responsive—no ticket systems or waiting in queue.
Built for Small Businesses
I understand the challenges of running a small business or nonprofit. Pricing and processes are designed with your needs in mind.
Long-Term Partnership
I'm not interested in one-and-done projects. I want to be your go-to person for web design and digital needs as you grow.
Get started
Let's work together
Ready to tell your story? Let's have a conversation about your project—no pressure, just possibilities.